Ready to Accelerate Your Career?
Welcome to our MBA Catalyst Program.
Build a career you love through the MBA.
Applying to business school isn’t about who you’ve been.
It’s about who you want to become.
Schools invest in inspiring futures.
If you want to create a career you love and see an MBA as an important step on that path, then we’re here to help you achieve both those dreams.
Join the waitlist to be notified when spots are open again.
In the MBA Catalyst Program, you’ll grow as a person, clarify your values and purpose, and master the soft skills you need to get into bschool.
In this innovative program, you’ll build your complete application alongside peers and get direct coaching on key aspects of your application in a supportive community environment. It’s gonna be so much more fun than the regular, lonely way.
Your next question is probably:
Do Career Protocol clients get results?
The answer is a simple, unadulterated: “Heck yes.”
ALL YEARS
2022-23
2021-22
2020-21
Total Client Scholarships
Per Successful Client
Overall Client Success Rate
Guided Quest Success Rate*
*excluding unsuccessful clients who did not follow Career Protocol’s recommended guidelines of applying to a portfolio of schools, including minimum 1 safety
We’re especially proud of our scholarship numbers.
Not only because it’s a life-changing amount of money per person, but also because it reveals the effectiveness of our work more than any other stat. Schools want our clients so badly – thanks to the quality and authenticity of their applications – that they’re willing to pay them to convert. No other firm rivals these numbers.
TBH, we’re even more proud of how much our clients love the process of working with us.

Your next question might be: Yeah, but have you worked with someone like me?
Again, the answer is almost certainly: “Heck yes.”
We’ve served people from 70 countries, from every conceivable industry and career background, and with every imaginable strength (founded a company that went public, former Olympic athlete, literal porn star, etc.) and “weakness” (GPAs below 2.8, test scores more than 100 points below the average, academic discipline, DUIs, years of career progress lost to addiction, college exam cheating, unemployment, you name it).
Whatever you’re bringing to this party, we can hang with it. We’ll encourage you to consider a portfolio of schools that includes safeties, and we’ll help you tackle the challenge of choosing your top choices with great zeal and an indefatigable commitment to your greatness.
Have you already figured out what makes Career Protocol different from everyone else?
Here’s the executive summary of how we differ from admissions consultants. First, we’re not consultants. We’re coaches. Consultants tell you what to do. Coaches bring out the best in you.
Other ways working with us just hits different:
The creative process
This is where we really shine: helping you think through all the amazing dimensions of your life story, bringing them together in an artful and inspiring narrative, and then helping you take ownership of your greatness as you go through the process so that your core level of self-confidence is permanently upleveled.


Our approach to coaching
In order to do all the above, we approach the whole process from a position of love. We see all of our clients for the magnificent, capable, brilliant beings that they are and hold them in the highest light as we go through the process. That way, whenever their vision of themselves isn’t up to that level, they can catch up while we’re working together. No one else does this.
Our goal for you
We’re also the only firm committed to building your executive skillset and laying the groundwork for long-term success, rather than gaining MBA admission alone. Our approach is pedagogical, exploratory, and focused on building capacity, not giving you the answers. (There are no right answers, by the way.) And our coaching resources and support continue well into the first year of your chosen MBA program if you choose, as you tackle internship recruiting.

If you work with us, you’ll be able to say two things when you submit your applications:
- This is me.
This application represents the very best of me and all I have to offer. If this school doesn’t want this person, I accept the outcome because this is who I am.
- It’s 100% my work.
I wrote my whole application. Yeah, resume too! So if I get into X school, I know I deserve it. I earned the admission entirely on my own merit. (Imposter syndrome be gone!)
This is MBA admissions coaching without regrets, MBA admissions coaching that brings out your best self. And that’s why we get such great results: We don’t get our clients in, they do. And you can, too.
If our approach does sound like a fit, your next question is probably:
How does your process work?
Our attitude, philosophy, and loving coaching style aren’t the only things that make working with us a great experience.
We also know how to help you tackle ginormous challenges with grace. The key to doing so is through our signature Mindset-Framework-Process™ approach to personal growth.
We make it easy to understand what matters, understand how to climb the learning curve, and easy to master all the skills you need to be successful – not just with admissions, but in your entire career.
The three big components of the MBA Catalyst Program are…

The Best Resources

Group Coaching

Our Signature Curriculum
Our Curriculum
Applying to business school only seems big and scary until you
break it down into its component parts.
These are the 12 steps you need to take to do it right:

We provide resources, learning spaces, and the opportunity for coaching every step of the way so you can bring out your best.
Let’s dig into each stage of the process.
Self-Awareness
By the end of this stage, you will have…
- A catalog of all your most important life experiences and greater awareness of the subtle nuances of your character that differentiate you
- Higher baseline confidence in yourself and the value you bring to the table
- Clarity that an MBA is the right next step for your career


Choosing Up
By the end of this stage, you will have…
- A portfolio of schools that lets you aim high while protecting your downside with safer schools
- A 4-part Career Game Plan that will inspire admissions committees with your vision and practicality
- Increased knowledge and credibility regarding your chosen post-MBA field
Building Relationships
By the end of this stage, you will have…
- Friends on the inside at your target schools
- Deep knowledge about your target schools and the value they would add to your career
- Awesome MBA recommendations


Communicating Brilliantly and Finding Your Voice
By the end of this stage, you will have…
- Essays that deeply touch and inspire you
- A resume that shows you are an unequivocal badass
- An online application that rounds out and adds value to your profile
- Confidence in your ability to crush any interview (MBA or beyond)
- Satisfaction that you got as much scholarship money as you possibly could at the schools you are admitted to
Resources
We’re known for communicating things simply, clearly, and compellingly.
The exact thing we’re teaching you to do in this process! So you can be sure that our resources are the bomb. Here’s a selection of some of the awesome things you’ll have access to while working with us:
- The complete Authentic MBA Application Protocol, with step-by-step guidance, video lessons, workbooks, and done-for-you templates
- Our tailored MBA Action and Submission Punch List to help you plan your work and work your plan
- Our guided You Discovery™ process to get to the bottom of your life experiences effectively and efficiently
- Best-practice research and networking guidance, school outreach resources, and informational interview scripts
- School selection strategy guidance to ensure you choose reaches, matches, and safeties
- The Badass Resume Protocol: own your impact and communicate your awesomeness all on one page
- The Awesome Recommendation Protocol: resources for recommender selection, preparation, and coaching
- Hollywood Storytelling Training: learn how to inspire with your story and create an emotional connection with your audience
- MBA School Insight Vault: MBA program resource library with essential links, school insights, and in-depth school research reports
- Career Protocol’s Complete Content Library - every piece of valuable MBA content we've created, searchable and organized by subject
- Video essay strategy and guidance videos
- The MBA Interview Prep Toolkit, so you can crush all the interviews you get
- Post-Decision Guidance Portal with access to school selection and scholarship negotiation guidance
- And much, much more where that came from. You’ll have access to these resources for the duration of your MBA Catalyst Program, with lifetime access to some of them.
Group Coaching
Don’t let the abundance of awesome resources trick you into thinking this is a self-study program. Oh no. The Career Protocol coaching team will guide you as you go through the process. You can submit your work for feedback in our community hub, or join one of our weekly (sometimes twice weekly!) group coaching calls for direct coach input on your work.